
Unlock Your Startup's Potential
Fractional CFO support for startups, with a focus on strategy, financials, operations, analytics and metrics.


Hi, I'm Nina
Leader: Experienced startup CEO/CFO with a proven track record of launching, developing, and expanding multiple early-stage companies.
​
Investor & Board Member: My experience sitting on both sides of the table—operator and investor—enables me to bridge founder vision with investor expectations, ensuring companies are positioned for sustainable success.
Founder: Built both Blu Trumpet and Bookshelf Builder from the ground up so I have been at the forefront of the entrepreneurial challenges founders face.
​
Investment Banker: Having been an i-banker, can swiftly grasp a business' financial landscape and provide valuable insights on planning for growth, M&A, strategic pivots, and other crucial areas.
Startup Executive with 20 Years of Professional Experience
How I Can Help Your Business
01
Develop a clear view of your business through your numbers
02
Prepare for growth and foster investor relationships
03
Optimize your financial reporting




Services
Fractional CFO support for startups, with a focus on financials, operations, analytics and metrics.

1
FINANCIAL CLARITY
Gain clarity and understanding of your business's financials, metrics, and analytics. You'll unlock fresh insights, refine your mental models, and build a model that encapsulates the dynamic essence of your business.

2
INVESTORS/BOARD
Knock your board's socks off with compact and insightful board decks, investor updates and fundraising materials. Tighten up investor communications to make your leadership look sharp, prepared, and credible.

3
REPORTING
Rethink how you report financials and metrics to your constituents: exec team, employees, investors and board. Together, we will devise strategies to provide them with the information they require to effectively support you and your business.

4
KPIs & METRICS
Well thought out metrics are essential for being able to leverage your financial data to help you understand metrics and trends. We'll make sure your KPIs yield significant benefits for you as a business leader.
Approach

PRACTICAL
Catered to the unique realities of startup life

EFFICIENT
Five to ten hour engagements designed to fit into a busy schedule, limited budget and strategic efforts that are mid-flight

COLLABORATIVE
Integrate client knowledge of their company with my expertise, fostering discovery of ah-ha moments
Yes, I want to talk!



